Entries by marlon

Teamwork: Your Strongest Tool In Telemarketing

Telemarketing is, without any doubt, real hard work, not to mention being a thankless one. We have to contend with lots of rejections, lack of information, as well as low production of B2B leads. But still, even with rather dismal numbers, if the appointment setting process was properly organized, then the quality of these sales […]

Should You Ditch Social Media In Appointment Setting?

Social media marketing is here to stay, that is the rule. This is something that marketers conducting IT appointment setting campaigns have to accept. Today’s modern world of business had to rely on it. Distance-wise and cost, social media can be good in gauging the market, not to mention increasing your choices of B2B leads […]

Why Cold Calls Are Still Needed For IT Sales Leads

IT telemarketing, that one profession that seems to be very incongruous with today’s modern business world. While there are plenty of us here who are focused on using modern marketing tools to generate IT sales leads, like social media, search engine optimization (SEO) and email, there are still those among us who still believe in […]

Common Sense: A Real Killer For IT Lead Generation

Innovation is a real need for any business, this is the undeniable truth. For you to find, qualify, and convert IT sales lead require you to have skills that are out of the norm. And if there is one thing that businesses like Kodak, Kmart, and United Airlines had in common, is that their IT […]