Today, we want to share some nuggets of wisdom that will help you effectively sell your tech solutions to any of your target CIOs.
Author Archive for: Barbara
About Barbara McKinney
This author has yet to write their bio.Meanwhile lets just say that we are proud Barbara McKinney contributed a whooping 360 entries.
Entries by Barbara McKinney
In this article, we will touch upon the types and principles of account-based marketing and how you can optimize your IT sales by gaining a deeper understanding of how modern ABM works.
Let’s take a look at the why, what, and how of IT lead generation outsourcing and why the majority of MSPs are moving towards this direction.
Lead generation cannot just depend on one singular lead acquisition channel. In this short article, we discuss the multiple channels that you can use for your SaaS company.
What makes a great IT leader? In this article, we look at the traits that define great IT leadership and find out how CIOs can develop their management expertise.